What is Douyin makeup?

Douyin Makeup is a popular Chinese beauty trend, currently making an entrance into the mainstream scene. This trendy style typically involves the use of shimmery eyeshadows, pigmented pink blush, and lips with a soft, blurred finish.

Douyin eye makeup is a popular makeup trend that originated from Douyin, the Chinese version of TikTok. It’s known for its youthful and cute aesthetic, featuring shimmery eyeshadows, pigmented pink blush, and soft, blurred lips.

Here are some key features of Douyin eye makeup:

Shimmery Eyeshadows: Douyin makeup heavily utilizes shimmery eyeshadows, particularly on the lids and inner corners. This adds a touch of glamour and makes the eyes appear larger and brighter.

Gradient Lips: A gradient lip, where the color is more concentrated in the center and fades outwards, is a common feature in Douyin makeup. This creates a soft and youthful look.

Aegyo Sal: This Korean beauty trend, also popular in Douyin makeup, involves creating the illusion of puffy under eyes. This is achieved by applying a light brown eyeshadow or a muted brown liner to create a subtle shadow under the eye, followed by blending and highlighting the area with concealer or highlighter.

Winged Eyeliner (Optional): While not a defining characteristic, some Douyin makeup looks incorporate a subtle or dramatic winged eyeliner to further enhance the eyes.

Here’s a quick guide to achieve a basic Douyin eye makeup look:

  1. Apply a light eyeshadow base all over your eyelid.
  2. Use a soft brown shade to define your crease and outer V.
  3. Apply a shimmery eyeshadow on your lid and inner corners.
  4. Line your upper lash line with eyeliner (optional). If you do, consider a thin winged liner for a subtle look.
  5. Apply mascara generously, focusing on the outer lashes.
  6. Create gradient lips using your favorite lip tint or lipstick.
For a more dramatic look, you can add false lashes or accentuate the aegyo sal with a touch of blush or highlighter.

Douyin eye makeup is all about experimentation and having fun. Don’t be afraid to play with different colors and techniques to find what flatters you the most!

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